WA:IT Botanicamente: Sustainable Botanical Beauty

A symbiosis of two cultures: Italian & Japanese. The brand name ‘WA:IT’ and logo encapsulates the duality of a meaning – Japanese symbol ‘wa’ that signifies peace and harmony and is a window towards the world and a new way of seeing the beauty of life; and ‘it’ that refers to the Italian love and joy of the beauty of the moment that is attainable.